P3Mobility joins University of Michigan led “Smart Intersections Project” in Ann Arbor

Thursday, August 25, 2022

Partners will deploy Vehicle-to-Everything technology to demonstrate the safety benefits of connected and automated vehicles, and develop a viable ecosystem business model

A former recipient of grant funding from the state of Michigan, P3Mobility, has officially signed on as a partner on the University of Michigan-led Smart Intersections Project. This Federal Highway Administration (FHWA) grant has been awarded to demonstrate the safety potential and scalability of connected and automated vehicles (CAVs) in Ann Arbor.

P3Mobility will deploy its proprietary software in the Ann Arbor Connected Environment (AACE), the world’s first large-scale connected vehicle deployment, in partnership with the University of Michigan’s Transportation Research Institute (UMTRI).

P3Mobility develops software that enables a commercial business model by providing CAV subscription services using the Vehicle-to-Everything (V2X) ecosystem. P3Mobility’s software securely manages accounts and transactions to keep track of the services delivered to individual vehicles, while adhering to the V2X ecosystem standards that ensure data privacy.

P3Mobility is proud to be part of the Smart Intersections Project. This project is sponsored by the U.S. Department of Transportation’s Federal Highway Administration (FHWA) Advanced Transportation and Congestion Management Technologies Deployment Program (ATCMTD).

“To be involved in this project is a huge success for us and the CAV ecosystem,” said P3Mobility CEO Erin Milligan. “The industry is clearly making AV safety a priority and we are honored to be at the forefront of that effort. In addition to promoting safety, this project highlights how revenue can be generated to help pay for CAV infrastructure. This is an essential element to the ecosystem that is so often overlooked.”

One of the services that P3Mobility will deliver to vehicles in Ann Arbor is Fleet Signal Priority (FSP). FSP allows vehicle fleets to pay a fee for dynamically extended green lights. P3Mobility’s FSP solution improves safety, reduces emissions and allows revenue to be generated by a city for allowing this service.

P3Mobility is also deploying its Connected Vehicle Fleet Intelligence solution, an application that combines data from CAVs with intersection geometry and real-time traffic signal status. This provides an enhanced view of driving behavior to insurance companies that is unattainable in existing usage-based insurance applications.

P3Mobility is also in charge of creating a CAV Infrastructure Implementation Guide. The Implementation Guide will be made available to cities and states to help them to design, build, operate, finance and maintain smart infrastructure. The guide will help a public jurisdiction understand the process of introducing a safety enhancing, and economically sustainable, V2X ecosystem.

The University of Michigan’s Transportation Research Institute will be leading the $9.95 million grant from the U.S. Department of Transportation’s Federal Highway Administration (FHWA). The three-year project falls under DOT’s Advanced Transportation and Congestion Management Technologies Deployment Program, designed to fund model programs that lead to the “installation and operation of advanced transportation technologies to improve safety, efficiency, system performance and infrastructure return on investment.”

Vehicles across Ann Arbor have been communicating with one another and supporting infrastructure since 2012 when USDOT launched the Safety Pilot Model Deployment (now known as the Ann Arbor Connected Environment), a $30 million research project. The test environment has provided evidence that connected vehicles have the potential to reduce unimpaired crashes by 80%.

P3Mobility was awarded $50,000 from the state of Michigan through the Michigan Economic Development Corporation (MEDC) in December 2020 to test software to allow vehicles to communicate with road-side infrastructure at the University of Michigan’s Mcity. As part of this grant, MEDC provided startups with discounted access to advanced testing sites throughout the state, including the University of Michigan Mcity Test Facility and the American Center for Mobility.

This technology will be hitting the streets of Ann Arbor in early 2023.

About Michigan Economic Development Corporation (MEDC)

The Michigan Economic Development Corporation is the state’s marketing arm and lead advocate for business development, job awareness and community development with the focus on growing Michigan’s economy. For more information on the MEDC and our initiatives, visit www.MichiganBusiness.org. For Pure Michigan® tourism information, your trip begins at www.michigan.org. Join the conversation on: Facebook Instagram LinkedIn, and Twitter.