Snyder applauds ADP Dealer Services for investing $3.3 million, creating 150 jobs in Detroit

Mike Shore

Wednesday, April 24, 2013

Gov. Rick Snyder today applauded ADP Dealer Services for its decision to locate its new Digital Marketing Innovation Center in Detroit, thanking the company for choosing to invest in Michigan and for bringing new jobs to Detroit.

LANSING, Mich. – Gov. Rick Snyder today applauded ADP Dealer Services for its decision to locate its new Digital Marketing Innovation Center in Detroit, thanking the company for choosing to invest in Michigan and for bringing new jobs to Detroit.  

“This welcome decision by ADP is a vote of confidence in the future of Detroit and our state,” Snyder said. “I applaud the company for committing to this impressive investment. Michigan is the comeback state and the hundreds of new jobs resulting from ADP’s expansion will keep us moving in the right direction.”  

 ADP Dealer Services, Inc., a division of Automatic Data Processing, Inc., is the leading provider of integrated computing solutions to truck, auto, motorcycle, marine, recreational vehicle and heavy equipment dealers worldwide and is represented in nearly 100 countries. ADP plans to open a new Digital Marketing Innovation Center in the Renaissance Center in downtown Detroit to provide advanced marketing insights and client services for its clients in the automotive industry.  The company plans to invest more than $3million and add 150 jobs in digital marketing technology and services, including data sciences, digital advertising and digital marketing account services.   

As a result of the expansion, the Michigan Strategic Fund has awarded ADP a $1.5 million Michigan Business Development performance-based grant. Michigan was chosen after a nationwide site selection process. The city of Detroit plans to offer support in the form of personal property tax abatement.  

“Innovation comes from great talent with a passion for their work collaborating intimately with clients. We located our Innovation Center in Detroit because these elements come together in a powerful brew to help us extend our technology leadership and deepen client relationships,” said ADP Digital Marketing Senior Vice President John Holt.  “We have been pleased with the assistance and collaboration provided by the State of Michigan in the site selection process. The state has created a welcoming environment for business investment and job growth.”  

ADP’s Digital Marketing Innovation Center will open in May in the Renaissance Center in downtown Detroit.  Hiring has started and applicants are encouraged to visit the Careers and Culture section of— — to learn about the company and job opportunities.  

“ADP’s Digital Marketing Innovation Centerwill help diversify Michigan’s economy and provide additional high paying jobs for years to come,” said Michigan Economic Development Corporation President and CEO Michael A. Finney. “The fact that these positions are being filled right now is great news for Detroit and will further establish Michigan as a leading state in tech job growth.”  

The ADP project leads a list of MSF actions that in total will mean more than $7 million in private investment and 230 new, direct jobs in Michigan. The MSF announced approval of a $200,000 Michigan Business Development Program performance-based incentive for Grand Rapids Chair Company to expand in Byron Township and approved nearly $5.8 million in Community Development Block Grants for improvements in 12 communities around Michigan.  

Signed into law by Snyder in December of 2011, the Michigan Business Development Program provides grants, loans and other economic assistance to qualified businesses that make investments or create jobs in Michigan, with preference given to businesses that need additional assistance for deal-closing and for second stage gap financing.   

The MSF will consider a number of factors in making these awards, including: out-of-state competition, private investment in the project, business diversification opportunities, near-term job creation, wage and benefit levels of the new jobs, and net-positive return to the state. Business retention and retail projects are not eligible for consideration of these incentives. 

About Michigan Economic Development Corporation (MEDC)

The Michigan Economic Development Corporation is the state’s marketing arm and lead advocate for business development, job awareness and community development with the focus on growing Michigan’s economy. For more information on the MEDC and our initiatives, visit For Pure Michigan® tourism information, your trip begins at Join the conversation on: Facebook Instagram LinkedIn, and Twitter.