Superior Industries International relocating corporate headquarters to Southfield, adding 75 jobs

Thursday, April 2, 2015

Move positions company at the heart of the North American automotive industry

LANSING, Mich. – Superior Industries International, Inc., the largest manufacturer of aluminum wheels for passenger cars and light-duty vehicles in North America, is relocating its global headquarters to the city of Southfield with support from the Michigan Strategic Fund, the Michigan Economic Development Corporation announced today. The project is expected to generate $2.5 million in new private investment and add 75 new jobs. 

“Superior Industries’ investment will mean additional well-paying jobs in Michigan for years to come,” said Gov. Rick Snyder. “Michigan is America’s comeback state and this new headquarters tells global companies that Michigan holds great opportunities for growing their business.”

Superior Industries International, Inc. is the largest manufacturer of aluminum wheels for passenger cars and light-duty vehicles in North America. The company operates five manufacturing facilities in the U.S. and Mexico that employ approximately 3,000 people. Superior plans to relocate its global headquarters to Southfield from California, invest up to $2.5 million and create 75 jobs. As a result, the company has been awarded a $900,000 Michigan Business Development Program performance-based grant. Michigan was chosen over competing sites in Texas and Tennessee. The city of Southfield is providing support to the project in the form of expedited permitting through the city’s building department.

“We are excited about transitioning our headquarters to Southfield and to forming a mutually beneficial, long-term partnership with the state of Michigan,” said Don Stebbins, president and chief executive officer of Superior Industries. “Michigan is the heart of the North American auto industry, and being based here will help us develop even closer relationships with our customers. Michigan also provides a deep talent pool and we are excited to hit the ground running here. We look forward to working closely with the state of Michigan to add long-term value, create jobs, and bring business into the region.”

Individuals interested in career opportunities with Superior Industries International, Inc. should visit or email their resumes to

“Superior Industries’ decision to locate its global headquarters here underscores Michigan’s business-friendly environment and a manufacturing talent pool that can compete with any region in the world,” said MEDC Chief Executive Officer Steve Arwood. “This investment will provide excellent employment opportunities for Michigan residents and will create a long-term positive impact on the local economy.”

”We are delighted to welcome Superior Industries International to their new home in the city of Southfield,” said Southfield Acting Mayor Donald Fracassi.

The Michigan Business Development Program provides grants, loans and other economic assistance to qualified businesses that make investments or create jobs in Michigan, with preference given to businesses that need additional assistance for deal-closing and for second stage gap financing. 

The MSF considers a number of factors in making these awards, including: out-of-state competition, private investment in the project, business diversification opportunities, near-term job creation, wage and benefit levels of the new jobs, and net-positive return to the state. Business retention and retail projects are not eligible for consideration of these incentives.

Pure Michigan is a brand representing business, talent and tourism initiatives across Michigan. These efforts are driven by the Michigan Economic Development Corporation, which serves as the state’s marketing arm and lead advocate for business growth, jobs and opportunity with a focus on helping grow Michigan’s economy.

About Michigan Economic Development Corporation (MEDC)

The Michigan Economic Development Corporation is the state’s marketing arm and lead advocate for business development, job awareness and community development with the focus on growing Michigan’s economy. For more information on the MEDC and our initiatives, visit For Pure Michigan® tourism information, your trip begins at Join the conversation on: Facebook Instagram LinkedIn, and Twitter.