Events

November 17 - 20, 2025

Dusseldorf, Germany

Trade Mission to MEDICA

Register to attend

Leverage the world’s largest medical trade show to connect with opportunities around the world and experience tomorrow’s healthcare market today.

Automation Alley invites you to join our trade mission to MEDICA, one of
the world’s largest B2B medical trade fairs. With over 5,000 exhibitors and
80,000 visitors from 165 countries, the conference and exhibition will focus
on a wide range of innovative healthcare and medical technology solutions
aimed at curing diseases and improving patient outcomes.

Areas of Focus at MEDICA:

  • AI and big data
  • Assisted robotics
  • Digital healthcare and IT
  • Laboratory equipment and technology
  • Medical consumables
  • Medical imaging and diagnostics
  • Medical equipment and devices
  • Mobile and connected healthcare
  • Physiotherapy/orthopedic technology

Why attend?

  • One of the largest medical B2B trade fairs in the world.
  • Exhibitors and show attendees are decision makers, government officials and global leaders in the healthcare and medical industries.
  • Presents the entire spectrum of innovations for outpatient and clinical care.
  • According to the World Health Organization (WHO), global spending on
    healthcare is $10.1 trillion, equaling 10.4% of the global GDP

Michigan Booth at MEDICA includes:

  • Your business represented as a participant at the Michigan Booth.
  • Your company’s branded kiosk and access to shared meeting space.
  • Kiosk amenities include a monitor, furniture, Wi-Fi and electricity.

Participation is limited to 10 companies and deadline to register is August 1, 2025. The cost to participate is $2,500, additional person fee is $500. The price includes participation in the Michigan booth, welcome dinner, networking reception, and B2B service. Airfare, hotels, and transportation are not included.

For more information, contact:
Lisa Lasser
Manager, International Business Services
[email protected]