©2018 Michigan Economic Development Corporation

Michigan Lands Tourism Attraction

Thursday, April 29, 1999

John Truscott
(517) 335-6397

Expected to Draw 6 MillionGovernor John Engler announced today that Cabela's Retail, Incorporated, an outfitter of hunting, fishing and outdoor gear, has chosen to locate in the Village of Dundee, situated in the Township of Dundee. As part of a continuing effort to focus on tourism attraction, the Michigan Economic Development Corporation worked to bring the store, which is expected to draw six million visitors each year, one million of that from out of state, to Michigan."The additional tourists and 600 new jobs that Cabela's will bring in to the state are welcome news," said Governor Engler. "Cabela's was also looking to locate in Ohio and Pennsylvania, but Michigan is the Midwest leader in outdoor recreation."The retail facility will encompass more than 200,000 square feet, and will be part of a planned 150-acre complex that will include future developments, such as hotels, restaurants and service stations. This will be the sixth retail store in the Cabela's organization, the fourth in the upper Midwest. The store is expected to open in September, 2000.Under the agreement announced today to attract the company to Michigan, Travel Michigan, the state's tourism attraction arm and a division of the Michigan Economic Development Corporation, will conduct joint marketing with Cabela's. Travel Michigan will advertise in one of the Cabela's Catalogs over a three-year period, and Travel Michigan will provide Cabela's with advertising for three years in the state's tourism publication, Michigan Travel Ideas. The Michigan Economic Development Corporation will also help with workforce recruitment. "Outdoor enthusiasts, whether they live in Michigan or Ohio or Indiana, know that Michigan is the place to hunt, fish, hike, swim and play. When these six million new customers come to Cabela's to purchase their outdoor gear, they're going to stay in Michigan to use their new toys, meaning that other tourism businesses will benefit as well," said Doug Rothwell, president and CEO of the Michigan Economic Development Corporation. "This will be another way to make sure that our growing tourism base continues to thrive." At a press conference today in The Village of Dundee, state and local partners expressed their excitement in bringing the store to Michigan. The partnership between the Village of Dundee, the Township of Dundee, the Monroe Board of Commissioners, Monroe County Community College, Monroe County Industrial Development Corporation, the Michigan Department of Transportation, and the Michigan Economic Development Corporation made this new facility possible.