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Michigan consumer goods companies interested in reaching new customers in the fastest growing economy in the world can learn about the new Pure Michigan Export Now pilot program through an informational forum taking place in Lansing
LANSING – Michigan consumer goods companies interested in reaching new customers in the fastest growing economy in the world can learn about the new Pure Michigan Export Now pilot program through an informational forum taking place in Lansing on Wednesday, April 18.
“Through this workshop, Michigan companies will be introduced to Export Now’s unique combination of services and offered the opportunity to test their products in the China consumer market with limited risk,” said MEDC President and CEO Michael A. Finney. “The Export Now program is designed for consumer goods companies that want to test a foreign market but are not sure where to start or how to navigate through the various regulatory, logistical and cultural hurdles.”
The forum will take place from 10 a.m. to noon at the Lansing Regional Chamber of Commerce located at 500 E. Michigan Ave., Ste. 200, in Lansing. There is no cost to attend.
The workshop will include:
To register for the workshop, visit here: https://www.regonline.com/calendarNET/EventCalendar.aspx?EventID=1087204.
Export Now provides an end-to-end IT and logistics solution that enables Michigan companies to sell on China’s e-commerce platform, www.tmall.com, as easily as selling on similar and familiar U.S. e-commerce platforms at home. Michigan companies will be able to participate in the first-ever mass marketing of Michigan goods to China in a single place through the Pure Michigan department in the online store.
With support from MEDC and Export Now, the first 100 Michigan companies to sign up for the program will pay only $1,000 and use the service for one year, two-thirds less than the usual $3,000 charge. Michigan companies will ship goods on consignment to an Export Now depot in California, where shipments are consolidated and forwarded to Export Now’s Shanghai distribution center. All companies pay a transaction cost with each sale.
To qualify for the pilot program, companies must:
About Michigan Economic Development Corporation (MEDC)
The Michigan Economic Development Corporation is the state’s marketing arm and lead advocate for business development, job awareness and community development with the focus on growing Michigan’s economy. For more information on the MEDC and our initiatives, visit www.MichiganBusiness.org. For Pure Michigan® tourism information, your trip begins at www.michigan.org. Join the conversation on: Facebook Instagram LinkedIn, and Twitter.
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