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CEO
Short's Brewing Company
Scott Newman-Bale is a Partner of Short’s Brewing Company serving as their Chief Executive Officer. The role is responsible for helping facilitate the added challenges created by growth including increased distribution, acquiring new property, licensing, and researching business diversification.
Newman-Bale was appointed to the MEDC Executive Committee in 2014.
Scott moved to the U.S. from England in 1999 after a successful career as a Database designer for EA Sports. While attending college at Michigan State University, Joe Short and Scott met through a mutual friend. Scott’s background in business and real estate has been a tremendous asset to Short’s, earning him the nickname “The Magician.” While Joe’s focus was directed towards “the next big thing to excite craft beer fans in Michigan,” Scott was the guy who found a way to fund such projects and make them financially viable. In this way, Scott came on board at Short’s as a silent partner. By 2007, Short’s had grown to a point where it required Scott’s attention full time.
Scott graduated with high honors with a Management degree from Michigan State University. He also holds an MBA and Masters in Finance from Walsh College.
In addition to his work at Short’s, Scott has also become a major advocate for craft brewers throughout the nation. He currently serves as President of the Michigan Brewers Guild and has traveled throughout the U.S. advocating for craft breweries and brewers.