approved for funds in accordance with obligation of former film incentive program;
high-profile success marks new path for office
Mich. – In the tradition of inspiring faith-based dramas, the film “God Bless
the Broken Road” begins production this spring and will include filming at the
iconic location of Berlin Raceway and throughout Grand Rapids.
project is eligible to receive a $2,665,959 incentive from the Michigan Film
& Digital Media Office (MFDMO). The incentive amount is based on an estimated
total production, post production and publicity and advertising budget of $7,711,238.
The film will also hire 92 Michigan workers equating to 20 full-time employees.
In July of 2015, legislation was signed into law
eliminating the program for film and digital media incentives. The incentive
agreement for “God Bless the Broken Road” was approved before the legislation
production provides significant private spending and economic boost in the
communities where the film will be shot,” said MFDMO Commissioner, Jenell
no longer having an incentive program, the MFDMO continually engages filmmakers
looking for the diverse locations of Michigan, and assists in expediting the
filmmaking process,” she said. “This film highlights the striking beauty and
geographical diversity of the West Michigan region.”
“God Bless the Broken Road” is a film by Michigan
director, Harold Cronk. The filmtells the story of a young woman,
Amber, who loses her husband during combat in Afghanistan and is left alone to
raise their young daughter. The film combines an exploration of faith with country
music and stock car racing while offering a tribute to those who serve.
year, MFDMO changed its name to reflect the broader emphasis on education,
community outreach and development, and job creation in the digital media
industries. Since then, several landmark projects have defined the new
Partnership with Google on improving computer
In a first-ever partnership
with Google aimed at increasing awareness of the need to improve computer
science proficiency among students, MFDMO has enrolled 80 schools and more than
4,100 students from across the state in “Computer Science First (CS First).”
The online-based curriculum
(offered at no cost) is designed for students in grades 4th-8th to help
increase accessibility to a discipline where mastery is a highly marketable
skill to current and future job prospects.
CS First includes support for
computer science clubs run by teachers and/or volunteers; flexible program
design that fits in-class or after-class requirements; and, eight themed/focus
areas, e.g. game design, art, storytelling, fashion/design, music/sound,
friends, social media and sports.
Negotiating production of Comedy Central’s
Comedy Central selected
Detroit as the backdrop for its upcoming series, “Detroiters,” a comedy series
that follows the travails of two small-time advertising men who produce
low-budget, off-beat commercials with an eye toward a bigger dream. The series,
which filmed a pilot last summer in Detroit, features Sam Richardson and Tim
Robinson, both of whom have connections to metro Detroit.
The TV series, “Detroiters”
will not be receiving an incentive, however, the MFDMO collaborated with public
and private partners in the City of Detroit to attract the production to –
where else? – Detroit.
Filming is scheduled to begin
Mobile tour app to attract
The “Batman v Superman: Dawn of Justice” mobile tour app, commissioned
by MFDMO became available on the same day as the film debut. Developed by Grand
Rapids-based Mutually Human, the app allows movie fans and travel enthusiasts
to combine their interests to create a tailored experience shaped by their own,
self-guided navigation of locations from the film’s scenes shot in Detroit.
Recent studies indicate one in five tourists are motivated to visit a
location based on their favorite movies and TV programs. Michigan is the first
state to develop an app as a way to promote tourism connected to the appeal of
a popular film shot within state boundaries.
new office name, Michigan Film & Digital Media Office, represents a new
chapter in the history of the Michigan
established in 1979 to assist in location scouting and creating a directory of
the state’s film community. The office promotes
the growth of Michigan’s film, television, digital media production and other creative
in 2008, tax credits were used to lure production companies to the state, and
then in 2012, a cash-rebate incentive program was instituted. The incentive
program was eliminated in July.
For more information, please visit Michigan
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