©2016 Michigan Economic Development Corporation

College Recruitment Alliance Fall Campaign Crosses the Finish Line

Wednesday, November 21, 2001

Jennifer Kopp
(517) 335-4590

Alliance Participates in Four Fairs in November

Alliance Participates in Four Fairs in November

The Michigan Economic Development Corporation (MEDC) announced today its College Recruitment Alliance Campaign has made great progress in recruiting high tech graduates.The Alliance wrapped up its fall campaign with November visits to Michigan State University, Grand Valley State University, the Michigan Collegiate Job Fair in Livonia and University of Toledo BioInformatics Job Fair.

Alliance members and MEDC staff have met with approximately 2,000 college students discussing the many Michigan job opportunities in the fields of engineering, life sciences and information technology.The MEDC used a variety of marketing tactics targeting 13 Midwest campuses encouraging students to place their resumes on Michigan Careersite, including rolling billboards highlighting the advantages of working and living in the Great Lakes State.

The Michigan Recruitment Alliance has participated in 18 college career fairs since September.Alliance members, Michigan businesses looking for high tech graduates, have participated in 13 of those career fairs.More than 1,100 student resumes have been posted on Michigan Careersite since the beginning of the fall campaign.

“This is a vast opportunity for the MEDC and its Alliance members,” said Doug Rothwell, president and CEO of the Michigan Economic Development Corporation.“Attending these career fairs has helped us spread the word that Michigan companies are recruiting skilled individuals.The Alliance has done an excellent job of helping to retain and attract students to Michigan.”

Michigan Careersite includes useful information about Michigan's economy, lifestyle and Michigan employers.One major component of the web site is a job board that houses job seeker information and position openings at Michigan companies in the IT, advanced manufacturing and life sciences fields.Michigan Careersite also includes Michigan relocation information such as school and city reports, and moving and salary calculators.

“Attending the Career Fairs with the Michigan Recruitment Alliance has provided great recognition for our company,” said Cindy Palmreuter, human resource manager at Sagestone.“The MEDC staff was very helpful and professional and we were very comfortable knowing that everything was taken care of for us.This was a great opportunity for us to promote our company and Michigan as a technology hub.”

Planning activities for the spring recruitment campaign have already begun.The Alliance has targeted approximately ten fairs in the spring.The campaign will focus on increasing the number of out-of-state graduates employed in Michigan's high-tech fields and maximize the retention of in-state students.

The Michigan Recruitment Alliance currently has more than 70 members. Alliance membership is free.Each member agrees to actively participate in one spring and one fall recruiting event.In addition, members agree to post their high-tech jobs on Michigan Careersite.

Companies interested in joining can contact the MEDC at 517-373-9808 or sign up via the web at www.michigan.org and clicking on Careersite.

The Michigan Economic Development Corporation, a partnership between the state and local communities, promotes smart economic growth by developing strategies and providing services to create and retain good jobs and a high quality of life.For more information on the Michigan Economic Development Corporation’s initiatives and programs, visit the MEDC’s website.

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